Research insights

How the Companies Line Up

Table of Contents

Since its debut in August 2006, the "Guide to Greener Electronics" has evaluated the environmental performance of leading electronics manufacturers. This guide encourages the industry's shift toward sustainable practices by ranking companies based on their policies and actions regarding toxic chemical usage and product recycling.

The Sixth Edition: Expanded Criteria and New Challenges

The sixth installment of the guide broadens its scope to include televisions and gaming consoles, assessing 18 major companies across the sector. The results reveal stark contrasts in environmental performance, with some companies leading the way and others falling far behind.

Top Performers

  • Sony Ericsson (7.7): Leading the rankings due to improved reporting on product takeback and offering new models free of harmful PVC. However, it still needs to implement its takeback practices better.
  • Samsung (7.7): There were marked improvements, with more products free of hazardous chemicals. Points were lost for incomplete takeback programs.
  • Sony (7.3): Progress in eliminating PVC and improved recycling and takeback efforts, especially in the U.S.

Mid-Range Performers

  • Dell, Lenovo, Toshiba, and LGE (7.0-7.3): These companies have progressed, particularly in addressing toxic chemicals, but they still lack comprehensive strategies for takeback and recycling.
  • Nokia (6.7): Once a leader, Nokia’s score fell due to poor takeback practices in specific regions despite its continued strength in eliminating harmful substances.
  • Apple (6.0): Small improvements in reducing toxic materials in products like iMacs and iPods, but its takeback program requires significant enhancement.

Low Performers

  • Sharp, Microsoft, and Philips (2.0-4.7): These companies entered the guide for the first time and were criticized for inadequate recycling practices and extended timelines for eliminating harmful chemicals.
  • Nintendo (0.0): Making history as the first global brand to score zero, Nintendo failed to meet any criteria for environmental responsibility.

Ranking Criteria: Driving Accountability

The rankings are based on two primary demands:

  1. Eliminating Hazardous Substances: Companies are expected to phase out harmful chemicals from their products to reduce environmental impact.
  2. Responsible Recycling: Proper takeback and recycling programs are critical to managing the electronic waste generated by these products.

These two factors are interconnected, as hazardous substances often hinder safe recycling. Scores are derived from publicly available information, with companies earning up to 30 points, which are then converted to a score out of 10 for simplicity. Companies that fail to adhere to their published policies face penalty points in future editions.

Key Highlights from the Rankings

  • Room for Growth: Even top-ranking companies have areas where they can improve, particularly in the practical implementation of takeback programs.
  • Accountability Matters: The guide emphasizes transparency, relying solely on publicly disclosed information to determine scores.
  • Frequent Updates: Published every three months, the guide reflects the latest company policies and practices changes.

Why This Matters

The "Guide to Greener Electronics" aims to inspire change by holding companies accountable for the environmental impact of their products throughout their lifecycle. While the guide does not assess labor standards or energy use, it highlights the importance of sustainability in the electronics industry. By addressing toxic chemicals and waste management, the guide encourages manufacturers to adopt practices that benefit the environment and consumers.

Final Thoughts

As the demand for electronics continues to grow, so does the responsibility of manufacturers to minimize their environmental impact. The "Guide to Greener Electronics" is a crucial tool for consumers and companies, offering insights into how the industry is evolving and where further efforts are needed. The guide pushes for a more sustainable future in the electronics sector by recognizing leaders and calling out laggards.